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Donna L. Hoffman

Active 1986–2024

35
Papers
19,646
Citations
31
h-index
34
i10-index

Citations

Citations per year for Donna L. Hoffman1955: 1 citations1970: 3 citations1986: 1 citations1988: 2 citations1989: 2 citations1990: 1 citations1993: 3 citations1995: 3 citations1996: 17 citations1997: 43 citations1998: 53 citations1999: 64 citations2000: 161 citations2001: 140 citations2002: 227 citations2003: 259 citations2004: 294 citations2005: 253 citations2006: 246 citations2007: 261 citations2008: 274 citations2009: 292 citations2010: 314 citations2011: 305 citations2012: 309 citations2013: 271 citations2014: 261 citations2015: 261 citations2016: 257 citations2017: 220 citations2018: 242 citations2019: 240 citations2020: 299 citations2021: 381 citations2022: 258 citations2023: 174 citations2024: 162 citations2025: 116 citations2026: 17 citations1956–1969: no citations, so these years are not shown1971–1985: no citations, so these years are not shown1987: no citations, so this year is not shown1991–1992: no citations, so these years are not shown1994: no citations, so this year is not shown

Citation sources

Countries

World map of the countries and regions citing this authorUnited States: 1,858 citing papers, 27.1% of this breakdownChina: 544 citing papers, 7.9% of this breakdownUnited Kingdom: 454 citing papers, 6.6% of this breakdownTaiwan: 443 citing papers, 6.5% of this breakdownSouth Korea: 322 citing papers, 4.7% of this breakdownCanada: 252 citing papers, 3.7% of this breakdownAustralia: 250 citing papers, 3.6% of this breakdownGermany: 234 citing papers, 3.4% of this breakdownSpain: 215 citing papers, 3.1% of this breakdownIndia: 175 citing papers, 2.5% of this breakdownHong Kong: 157 citing papers, 2.3% of this breakdownFrance: 139 citing papers, 2% of this breakdown
0%27.1%Other 26.6%

Institutions

Fields

  • Social Sciences30.1%
  • Decision Sciences22%
  • Business, Management and Accounting16.9%
  • Computer Science14.9%
  • Psychology6.4%
  • Medicine3.9%
  • Other5.8%

Topics

  • Technology Adoption and User Behaviour15.5%
  • Digital Marketing and Social Media15%
  • Customer Service Quality and Loyalty6.2%
  • Consumer Retail Behavior Studies3.6%
  • Consumer Behavior in Brand Consumption and Identification3.1%
  • Virtual Reality Applications and Impacts2.5%
  • Other54.1%

Coauthors

All papers

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  1. Measuring the Customer Experience in Online Environments: A Structural Modeling Approach

    Authors: Thomas P. Novak, Donna L. Hoffman, Yiu‐Fai Yung - Marketing Science 2000 cited by 3,142

  2. Flow Online: Lessons Learned and Future Prospects

    Authors: Donna L. Hoffman, Thomas P. Novak - Journal of Interactive Marketing 2009 cited by 916

  3. Relationship journeys in the internet of things: a new framework for understanding interactions between consumers and smart objects

    Authors: Thomas P. Novak, Donna L. Hoffman - Journal of the Academy of Marketing Science 2018 cited by 315

  4. How Artificial Intelligence Constrains the Human Experience

    Authors: Ana Valenzuela, Stefano Puntoni, Donna L. Hoffman, Noah Castelo, Julian De Freitas, Berkeley J. Dietvorst, Christian Hildebrand, Young Eun Huh, Robert P. Meyer, Miriam E. Sweeney, Sanaz Talaifar, Geoff Tomaino, Klaus Wertenbroch - Journal of the Association for Consumer Research 2024 cited by 62

  5. Myocarditis Following Immunization With mRNA COVID-19 Vaccines in Members of the US Military

    Authors: Jay R Montgomery, Margaret A. K. Ryan, Renata J.M. Engler, Donna L. Hoffman, Bruce McClenathan, Limone Collins, David Loran, David Hrncir, Kelsie Herring, Michael Platzer, Nehkonti Adams, Aliye Z Sanou, Leslie T. Cooper - JAMA Cardiology 2021 cited by 563

  6. Consumer Connectivity in a Complex, Technology-enabled, and Mobile-oriented World with Smart Products

    Authors: Peter C. Verhoef, Andrew T. Stephen, P.K. Kannan, Xueming Luo, Vibhanshu Abhishek, Michelle Andrews, Yakov Bart, Hannes Datta, Nathan M. Fong, Donna L. Hoffman, Mantian Hu, Tom Novak, William Rand, Yuchi Zhang - Journal of Interactive Marketing 2017 cited by 257

  7. Voice analytics in business research: Conceptual foundations, acoustic feature extraction, and applications

    Authors: Christian Hildebrand, Fotis Efthymiou, Francesc Busquet, William Heyward Hampton, Donna L. Hoffman, Thomas P. Novak - Journal of Business Research 2020 cited by 89

  8. Building Consumer Trust Online

    Authors: Donna L. Hoffman, Thomas P. Novak, Marcos Peralta - Communications of the ACM, Commun. ACM 1999 cited by 2,136

  9. Social Commerce: A Contingency Framework for Assessing Marketing Potential

    Authors: Manjit S. Yadav, Kristine De Valck, Thorsten Hennig‐Thurau, Donna L. Hoffman, Martin Spann - Journal of Interactive Marketing 2013 cited by 473

  10. Emergent Experience and the Connected Consumer in the Smart Home Assemblage and the Internet of Things

    Authors: Donna L. Hoffman, Thomas P. Novak - 2015 cited by 90

  11. Correspondence Analysis: Graphical Representation of Categorical Data in Marketing Research

    Authors: Donna L. Hoffman, George R. Franke - Journal of Marketing Research 1986 cited by 519

  12. Modeling the Clickstream: Implications for Web-Based Advertising Efforts

    Authors: Patrali Chatterjee, Donna L. Hoffman, Thomas P. Novak - Marketing Science 2003 cited by 480

  13. Information Privacy in the Marketspace: Implications for the Commercial Uses of Anonymity on the Web

    Authors: Donna L. Hoffman, Thomas P. Novak, Marcos Peralta - The Information Society, Inf. Soc. 1997 cited by 312

  14. Can You Measure the ROI of Your Social Media Marketing

    Authors: Donna L. Hoffman, Marek Fodor - 2010 cited by 551

  15. How to acquire customers on the Web.

    Authors: Donna L. Hoffman, Tom Novak - 2001 cited by 307

  16. Marketing in Hypermedia Computer-Mediated Environments: Conceptual Foundations

    Authors: Donna L. Hoffman, Thomas P. Novak - Journal of Marketing 1996 cited by 4,728

  17. A New Marketing Paradigm for Electronic Commerce

    Authors: Donna L. Hoffman, Thomas P. Novak - The Information Society, Inf. Soc. 1997 cited by 586

  18. Bridging the Racial Divide on the Internet

    Authors: Donna L. Hoffman, Thomas Novak - Science 1998 cited by 444

  19. The Evolution of the Digital Divide: How Gaps in Internet Access May Impact Electronic Commerce

    Authors: Donna L. Hoffman, Thomas P. Novak, Ann E. Schlosser - Journal of Computer-Mediated Communication, J. Comput. Mediat. Commun. 2000 cited by 253

  20. Has the Internet become indispensable?

    Authors: Donna L. Hoffman, Thomas P. Novak, Alladi Venkatesh - Communications of the ACM, Commun. ACM 2004 cited by 230

  21. Commercial Scenarios for the Web: Opportunities and Challenges

    Authors: Donna L. Hoffman, Thomas P. Novak, Patrali Chatterjee - Journal of Computer-Mediated Communication, J. Comput. Mediat. Commun. 1995 cited by 812

  22. Consumer and Object Experience in the Internet of Things: An Assemblage Theory Approach

    Authors: Donna L. Hoffman, Thomas P. Novak - Journal of Consumer Research 2016 cited by 590

  23. The Intellectual Structure of Consumer Research: A Bibliometric Study of Author Cocitations in the First 15 Years of the Journal of Consumer Research

    Authors: Donna L. Hoffman, Morris B. Holbrook - Journal of Consumer Research 1993 cited by 245

  24. Internet and Web Use in the US

    Authors: Donna L. Hoffman, William D. Kalsbeek, Thomas P. Novak - Communications of the ACM, Commun. ACM 1996 cited by 209