Mary Jo Bitner
1981–2018 年に発表
- 30
- 論文数
- 34,764
- 被引用数
- 29
- h 指数
- 30
- i10 指数
被引用数
引用元
国・地域
機関
分野
- Business, Management and Accounting57.4%
- Social Sciences12.8%
- Decision Sciences10.9%
- Computer Science10.6%
- Psychology2.7%
- Health Professions1.7%
- その他3.9%
トピック
- Customer Service Quality and Loyalty16.2%
- Technology Adoption and User Behaviour9.4%
- Digital Marketing and Social Media8.5%
- Consumer Retail Behavior Studies7.8%
- Service and Product Innovation6.9%
- Consumer Behavior in Brand Consumption and Identification4.8%
- その他46.4%
共著者
- Amy L. Ostrom8
- Stephen Brown7
- Bernard H. Booms4
- Dwayne D. Gremler4
- Matthew L. Meuter4
- Valarie A. Zeithaml4
- Amy R. Hubbert2
- Cheryl Burke Jarvis2
- Lois A. Mohr2
- Raymond P. Fisk2
- Robert I. Roundtree2
- Ajith Kumar1
- Andrew S. Gallan1
- Charles H. Noble1
- Darima Fotheringham1
- Elliot Rabinovich1
- Felicia N. Morgan1
- Florian von Wangenheim1
- Haluk Demirkan1
- Kenneth R. Evans1
- Kevin A. Burkhard1
- Kevin P. Gwinner1
- Marc A. Grainer1
- Martin Mende1
全論文
- The influence of technology anxiety on consumer use and experiences with self-service technologies
著者: Matthew L. Meuter, Amy L. Ostrom, Mary Jo Bitner, Robert I. Roundtree - Journal of Business Research 2003 被引用: 1,204
- Self-Service Technologies: Understanding Customer Satisfaction with Technology-Based Service Encounters
著者: Matthew L. Meuter, Amy L. Ostrom, Robert I. Roundtree, Mary Jo Bitner - Journal of Marketing 2000 被引用: 2,885
- Choosing among Alternative Service Delivery Modes: An Investigation of Customer Trial of Self-Service Technologies
著者: Matthew L. Meuter, Mary Jo Bitner, Amy L. Ostrom, Stephen Brown - Journal of Marketing 2005 被引用: 1,720
- Service Blueprinting: A Practical Technique for Service Innovation
著者: Mary Jo Bitner, Amy L. Ostrom, Felicia N. Morgan - California Management Review 2008 被引用: 1,165
- Customer Acceptance of AI in Service Encounters: Understanding Antecedents and Consequences
著者: Amy L. Ostrom, Darima Fotheringham, Mary Jo Bitner - Service science: research and innovations in the service economy 2018 被引用: 160
- Servicescapes: The Impact of Physical Surroundings on Customers and Employees
著者: Mary Jo Bitner - Journal of Marketing 1992 被引用: 5,203
- High Tech and High Touch
著者: Nancy V. Wünderlich, Florian von Wangenheim, Mary Jo Bitner - Journal of Service Research 2012 被引用: 326
- Implementing successful self-service technologies
著者: Mary Jo Bitner, Amy L. Ostrom, Matthew L. Meuter - Academy of Management Perspectives 2002 被引用: 494
- The role of employee effort in satisfaction with service transactions
著者: Lois A. Mohr, Mary Jo Bitner - Journal of Business Research 1995 被引用: 608
- Moving Forward and Making a Difference: Research Priorities for the Science of Service
著者: Amy L. Ostrom, Mary Jo Bitner, Stephen Brown, Kevin A. Burkhard, Michael Goul, Vicki Smith‐Daniels, Haluk Demirkan, Elliot Rabinovich - Journal of Service Research 2010 被引用: 1,536
- Branded Service Encounters: Strategically Aligning Employee Behavior with the Brand Positioning
著者: Nancy J. Sirianni, Mary Jo Bitner, Stephen Brown, Naomi Mandel - Journal of Marketing 2013 被引用: 311
- Services Marketing: Integrating Customer Focus Across the Firm
著者: Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler - 1996 被引用: 3,065
- Evaluating Service Encounters: The Effects of Physical Surroundings and Employee Responses
著者: Mary Jo Bitner - Journal of Marketing 1990 被引用: 4,256
- Customer contributions and roles in service delivery
著者: Mary Jo Bitner, William T. Faranda, Amy R. Hubbert, Valarie A. Zeithaml - International Journal of Service Industry Management 1997 被引用: 963
- Customer positivity and participation in services: an empirical test in a health care context
著者: Andrew S. Gallan, Cheryl Burke Jarvis, Stephen Brown, Mary Jo Bitner - Journal of the Academy of Marketing Science 2012 被引用: 311
- The Service Encounter: Diagnosing Favorable and Unfavorable Incidents
著者: Mary Jo Bitner, Bernard H. Booms, Mary Stanfield Tetreault - Journal of Marketing 1990 被引用: 4,182
- Critical Service Encounters: The Employee's Viewpoint
著者: Mary Jo Bitner, Bernard H. Booms, Lois A. Mohr - Journal of Marketing 1994 被引用: 1,517
- Marketing Strategies and Organizational Structures for Service Firms
著者: Bernard H. Booms, Mary Jo Bitner - Medical Entomology and Zoology 1981 被引用: 761
- Service Customization Through Employee Adaptiveness
著者: Kevin P. Gwinner, Mary Jo Bitner, Stephen Brown, Ajith Kumar - Journal of Service Research 2005 被引用: 421
- Decoding Customer–Firm Relationships: How Attachment Styles Help Explain Customers' Preferences for Closeness, Repurchase Intentions, and Changes in Relationship Breadth
著者: Martin Mende, Ruth N. Bolton, Mary Jo Bitner - Journal of Marketing Research 2012 被引用: 201
- Encounter Satisfaction versus Overall Satisfaction versus Quality: The Customer's Voice
著者: Mary Jo Bitner, Amy R. Hubbert - Service Quality: New Directions in Theory and Practice 1994 被引用: 835
- Frontline employee motivation to participate in service innovation implementation
著者: Susan Cadwallader, Cheryl Burke Jarvis, Mary Jo Bitner, Amy L. Ostrom - Journal of the Academy of Marketing Science 2009 被引用: 301
- Marketing Services by Managing the Environment
著者: Bernard H. Booms, Mary Jo Bitner - Cornell Hotel and Restaurant Administration Quarterly 1982 被引用: 258
- Services Marketing Strategy
著者: Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler - Wiley International Encyclopedia of Marketing 2010 被引用: 251
