Megastudies improve the impact of applied behavioural science

Authors: Katherine L. Milkman, Dena M. Gromet, Hung S. Ho, Joseph Kay, Timothy W. Lee, Pepi Pandiloski, Yeji Park, Aneesh Rai, Max H. Bazerman, John Beshears, Lauri Bonacorsi, Colin F. Camerer, Edward H. Chang, Gretchen B. Chapman, Robert B. Cialdini, Hengchen Dai, Lauren Eskreis-Winkler, Ayelet Fishbach, James J. Gross, Samantha Horn, Alexa Hubbard, Steven J.M. Jones, Dean Karlan, Tim Kautz, Erika Kirgios, Joowon Klusowski, Ariella Kristal, Rahul Ladhania, George Loewenstein, Jens Ludwig, Barbara A. Mellers, Sendhil Mullainathan, Silvia Saccardo, Jann Spiess, Gaurav Suri, Joachim H. Talloen, Jamie L. Taxer, Yaacov Trope, Lyle Ungar, Kevin G. Volpp, Ashley V. Whillans, Jonathan Zinman, Angela Duckworth - Nature 2021 cited by 257